Duolingo ASL Marketing Campaign

Website Design - Social Media - Email/Ad Design - UI Design

Duolingo ASL is a marketing campaign concept for the launch of a sign language learning course on the platform. Adhering to the Duolingo brand, I developed a comprehensive marketing campaign for the product launch including: promotional ads, posters, emails, social media, and product webpage. Additionally, I developed lesson UI treatment and a modular character hand system.